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Schriften

Bücher:

Drejer, J., Parowicz, I. Kurrenta. Zeszyt ćwiczeń do nauki pisma neogotyckiego. Fundacja Dobro Kultury. Słubice 2019. ISBN 978-83-947075-3-8.

Parowicz, I. Cultural Heritage Marketing. A Relationship Marketing Approach to Conservation Services. Palgrave Macmillan. London 2019. ISBN 978-3-030-00286-2.

Parowicz, I.,  Denkmalpflege effektiv fördern. Finanzierung des Schutzes von Architekturdenkmälern in europäischer Perspektive. Peter Lang Verlag,  München-New York 2006. ISBN 978-3-89975-607-4.


Artikel:

Zalewski, P., Parowicz, I. Dare to try! Waking the Entrepreneur in Heritage Conservators, in: Kooyman R., Schramme A., Kuhlke O. (Hrsg.) Creating Cultural Capital. Cultural Entrepreneurship in Theory, Pedagogy and Practice, Eburon Academic Publishers, 2015, SS. 260-270.

Parowicz, I., Disappointment-Satisfaction-Delight: Nuances and Power of the Cognitive and Affective Perception of Conservation Services, in: Jagodzinska K., Purchla J. (Hrsg.) The Limits of Heritage, International Cultural Centre, Krakau, 2015, SS. 351 - 369.

Kaczmarek, Ł., Parowicz, I., Kolonialne ślady w tożsamości przestrzennej Kingston (Kingston: colonial traces in spatial identity) in: Journal of Urban Ethnology, Issue 11, 2013, SS. 33-45.

Parowicz, I., Marketing Heritage Conservation Services: Towards an Amalgamation of a Commercial and Social Marketing Strategy, in: Journal of Regional Development, Issue 1, 2009.

Parowicz, I., Architectural Heritage as an Economic Asset: Supply Side Sustainability Approach, in: The International Journal of Environmental, Cultural, Economic and Social Sustainability, Volume 3, Issue 4 (2007), SS.199-204.

Parowicz, I., Ponadgraniczne kształtowanie krajobrazu kulturowego na przykładzie Parku Mużakowskiego/Grenzüberschreitende Kulturlandschaftspflege am Beispiel des Muskauer Parks, in: Breysach, B., Paszek, A., Toelle, A. (Hrgs.), Grenze – Granica, Interdisziplinäre Betrachtungen zu Barrieren, Kontinuitäten und Gedankenhorizonten aus deutsch-polnischer Perspektive (Border, Interdisciplinary Considerations Regarding the Barriers, Continuities and Thought Horizons from the German-Polish Perspective), Thematicon, Band 8, Logos Verlag Berlin 2003, SS. 211-231.

Gruchman, B., Nowińska-Łaźniewska, E., Parowicz, I., Kötzle, A., Huskobla, G., Osiecka, A., Standort- und Kooperationsvorteile der Unternehmen in der polnisch-deutschen Grenzregion, in: Barczyk, R.(Hrgs.), Wirtschaftliche Entwicklung und Entwicklung der Unternehmen in der polnisch-deutschen Grenzregion in dem Prozess der Integration Polens mit der Europäischen Union, Wydawnictwo Akademii Ekonomicznej w Poznaniu, 2003, SS. 39-66.

Gruchman, B., Nowińska-Łaźniewska, E., Parowicz, I., Kötzle, A., Huskobla, G., Osiecka, A., Korzyści lokalizacji i kooperacji przedsiębiorstw na pograniczu polsko-niemieckim, in: Barczyk, R. (Hrgs.), Rozwój gospodarczy i rozwój przedsiębiorstw na pograniczu polsko-niemieckim w procesie integracji Polski z Unią Europejską, Wydawnictwo Akademii Ekonomicznej w Poznaniu, 2003, SS. 150-215.

Gruchman, B., Nowińska-Łaźniewska, E., Parowicz, I., Kötzle, A., Huskobla, G., Osiecka, A., Zalety lokalizacji przedsiębiorstw na pograniczu polsko-niemieckim, in: Wspólnoty Europejskie Nr 3(138), März 2003, Instytut Koniunktur i Cen Handlu Zagranicznego,Centrum Badań Wspólnot Europejskich, SS.. 51-57.

Gruchman, B., Nowińska-Łaźniewska, E., Parowicz, I., Kötzle, A., Huskobla, G., Osiecka, A., Współpraca transgraniczna przedsiębiorstw na pograniczu polsko-niemieckim, in: Studia Regionalne i Lokalne nr 4(2002), Centrum Europejskich Studiów Regionalnych i Lokalnych UW, Sekcja Polska Regional Studies Association, SS. 23-48.



Tagungsbeiträge:



April 2019: 5th International Congress of Visual Culture (GKA VISUAL 2019), San Juan, Puerto Rico. Präsentation des Referats: Fake Architectural Heritage – Booster or Distorter of the Cultural Memory? The Case of the "Creative Reconstruction" of Medieval Castles in Poland
April 2017: 5th UNESCO UNITWIN Conference 2017 – Culture, Tourism and Development, Coimbra, Portugal. Vortrag:  The Power of a Dream: How the Gold Train Rumour has turned „Poland‘s ugliest town“ into a Popular Tourist Destination
Juli 2016: 2016 International Conference on Cultural Policy Research, Sookmyung Women’s University, Seoul, Südkorea. Präsentation des Referats: The Imaginative Reconstruction of Monumental Buildings: Friend or Foe of Cultural Memory? A Discussion of the Case of the Royal Castle in Poznan, Poland
Juni 2015: 1st International Conference on Teaching and Learning Cultural Entrepreneurship, Duluth, Minnesota, USA. Präsentation des Referats (geschrieben zusammen mit Prof. Paul Zalewski): Dare to try! Waking the Entrepreneur in Heritage Conservator.
Juni 2013: 2nd Heritage Forum of Central Europe (HFCE 2013), Krakau, Polen. Präsentation des Referats: Disappointment-Satisfaction-Delight: Nuances and Power of the Cognitive and Affective Perception of Conservation Services.
Februar 2013: 1st International Conference on Marketing (ICOM 2013), Colombo, Sri Lanka. Präsentation des Referats: Caring for the historic environment – meeting a social marketing challenge.
September 2012: 11th International Conference on Urban History, European Association for Urban History, Prag, Tschechien. Präsentation des Referats (zusammen mit Dr. Łukasz Kaczmarek): Does denial heal memory? The colonial traces in Jamaican urban tissues.
Juni 2012 17th Biennial Conference of the Association for Cultural Economics International (ACEI 2012), Kyoto, Japan. Präsentation des Referats: Handling Emotions as a Powerful Tool of Marketing Conservation Services
November 2011: International Conference on Applied Business Research (ICABR 2011), Johor Bahru, Malaysia. Präsentation des Referats: The Perception of Customers’ Emotions by Providers of Conservation Services
Juli 2011: 11th International Conference on Arts and Cultural Management (AIMAC 2011), Antwerpen, Belgien. Präsentation des Referats: Your Delight is Our Success - Developing and Implementing Viral Marketing Strategies by Conservation Service Professionals
Dezember 2010: International Conference on Applied Business Research (ICABR 2010), Ras Al Khaimah, Vereinigte Arabische Emirate. Präsentation des Referats: Is Word of Mouth Beneficial for Heritage Conservation? – the Case of the Maltese Conservation Market
Juni 2010: 16th Biennial Conference of the Association for Cultural Economics International (ACEI 2010), Kopenhagen, Dänemark. Präsentation des Referats: Care of historical belongings: an investment or waste of money? Awareness deficits among the non-users of conservation services – a Maltese example
September 2009: International Conference on Applied Business Research (ICABR 2009), St Julians, Malta. Präsentation des Referats: Finding an Optimal Marketing Strategy for Heritage Conservation Companies - a Maltese Example
August 2009: 4th Nordic Conference on Cultural Policy Research, Jyväskylä, Finland. Präsentation des Referats: Marketing in the Service of Cultural Heritage Preservation – the Development of Private Conservation Practice in Malta.
Juni 2008: 15th Biennial Conference of the Association for Cultural Economics International (ACEI 2008), Boston, USA. Präsentation des Referats (zusammen mit Paul A. Muscat): Marketing Heritage Conservation Services – a Maltese Company’s Insight.
Mai 2008: Costa Rica Global Conference on Business and Finance (GCBF 2008), San Jose, Costa Rica. Präsentation des Referats: The Selling of Heritage Conservation Services – an Analysis of Driving Forces and Constraints Using the Maltese Conservation Market as an Example
Februar 2008: International Conference on Applied Business Research (ICABR 2008), Accra, Ghana. Präsentation des Referats: Marketing Heritage Conservation Services: Towards an Amalgamation of a Commercial and Social Marketing Strategy.
Juni 2007: 9th International Conference on Arts and Cultural Management (AIMAC 2007), Valencia, Spanien. Präsentation des Referats: Sustainability Indicators as Tools for Analysing the Effectiveness of Financing Heritage Conservation
Januar 2007: 3rd International Conference on Environmental, Cultural, Economic and Social Sustainability, University of Madras, Chennai, Indien. Virtuelle Präsentation des Referats: Architectural Heritage as an Economic Asset: Supply Side Sustainability Approach.